2012 Buick Verano @ 2011 Detroit Auto Show
Aimed at tapping into a long-unexplored market segment, the 2102 Buick Verano marks the division’s first foray into the upscale compact arena in more than two decades.
Slotting in under the new Regal in size and price, this front-drive four-door will offer an impressive combination of luxury and economy that John Schwegman, vice president of Buick marketing, contends should allow it to successfully vie with rivals like the Audi A3 and Lexus IS250 for the hearts, minds and wallets of a new generation of younger, value-oriented buyers.
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