2010 Ford Fiesta Sedan
Ford staged the global reveal of its all-new Ford Fiesta Sedan four-door at the 2008 Guangzhou Auto Show, delivering in full on the bold promise made by the Ford Verve Concept notchback last year.
The dynamic all-new Ford Fiesta Sedan features Ford’s signature kinetic design elements – introduced to China first on the exciting Ford Fiesta five-door hatchback at Auto China in Beijing in April – demonstrating the versatility of this unique design language and its consumer appeal in important global markets.
The Ford Fiesta Sedan will be launched in China within months of its global reveal. It will be built at Ford’s new, state-of-the-art manufacturing facility in Nanjing.
“This Fiesta writes the next chapter in our small car success story and builds on the widespread appeal of the Ford brand in China.
Style-aware Chinese consumers will appreciate the uniqueness of this car that expresses their individuality, style and aspirations,” said Robert Graziano, president and CEO, Ford Motor China.
The Ford Fiesta Sedan will be manufactured in China using the same advanced technologies as does its European counterpart.
The body structure is manufactured with extensive use of high- and ultra high-strength steels to significantly increase strength and rigidity, while also reducing weight and improving fuel efficiency.
These advanced steels also provide Fiesta with an increased measure of occupant protection.
The Ford Fiesta Sedan has been tailored to satisfy customer wants in China. Carrying out Fiesta’s global strategy, additional variations of the all-new Ford Fiesta Sedan will be available across Asia and North America from 2010 with production from Thailand and Mexico supplying these important markets.
However, Ford Fiesta Sedan will not be distributed in Europe.
